One of the advantages to using a social media management system like Hootsuite is that it allows you to share a status update with multiple LinkedIn groups, In the following video, I show you how to add LinkedIn groups to your Hootsuite account, and post an update to them:
Posting blog articles to LinkedIn groups is a great way to share useful information with the other group members. But if you belong to more than one group, it can be cumbersome posting to each individual group. There is a way to share articles with more than one group at a time. Continue reading “How to Share Articles to Multiple LinkedIn Groups”
Say good-bye to LinkedIn Answers. I received an email from LinkedIn today stating they are eliminating the application from its site on Jan. 31. Instead, the social networking site says, “we’re focusing our efforts on developing new and more engaging ways to share and discuss professional topics across LinkedIn.” And it says more details will be available in the coming months, “so please stay tuned.” Continue reading “LinkedIn Answers Gets Pink Slipped”
Invite your list of contacts to follow you on Facebook. If you use an email service provider like Constant Contact, you may find a template already created with a Facebook graphic that you can use. As a Constant Contact partner, I can attest to this fact. They have several Facebook templates, including ones that say “Find me on Facebook.” Continue reading “How Email Can Help Increase Facebook Followers”
Looking for ways to measure your Pinterest efforts? This article Pinterest: Really Useful Tools to Measure Each Pin Impact. has some useful suggestions, including Pinalytics. I tested out their search feature, and was impressed with the results, as you can see below. Try it out for yourself and let me know what you think!
LinkedIn company pages can be a powerful marketing tool for your business, when they’re used effectively. But too many companies set up a page and just include a brief description instead of taking advantage of the various features LinkedIn provides. If you want to create a vibrant page that will attract followers and generate leads for your business, beware of making the following mistakes that some companies are doing: Continue reading “What NOT to Do on Your LinkedIn Company Page”
By Gloria Rand
A client asked me recently how to thank the people who have been following her or repinning her content on Pinterest. Unfortunately, there is no easy to way to do this. Unlike Facebook, Google+ or Twitter, you can’t send direct messages to your followers on Pinterest. But that doesn’t mean all is lost. Continue reading “5 Ways to Engage Your Pinterest Followers”