Tagged with Facebook

How to Use Hootsuite to Post to Multiple LinkedIn Groups

One of the advantages to using a social media management system like Hootsuite is that it allows you to share a status update with multiple LinkedIn groups, In the following video, I show you how to add LinkedIn groups to your Hootsuite account, and post an update to them: Advertisements

Why I Like the New Facebook Insights

Why I Like the New Facebook Insights

Facebook is tweaking its Insights again, and from what I’ve seen so far, it’s a change for the better. ┬áHere is a breakdown of what’s changing: The People Talking About This metric has been broken out into people engaged, the number of unique people who’ve clicked on, liked, commented on or shared your posts, and … Continue reading

Why I’m Attending Social Media Marketing World

Why I’m Attending Social Media Marketing World

Did you know the biggest in-person social media conference is happening in just six weeks? Social Media Marketing World, presented by Social Media Examiner, takes place April 7-9 in beautiful San Diego, California and I am so excited to be attending. When I heard about this conference last year, I just knew I had to … Continue reading

How to Easily Manage Your Social Media Presence

How to Easily Manage Your Social Media Presence

One of the biggest frustrations small business owners have with social media is trying to manage it and their company operations at the same time. This is particularly true of solopreneurs. I feel your pain, because I have the same challenge! It’s not easy balancing client work with my own social media marketing. But I … Continue reading

3 Ways to Show Your Customers Some Love

3 Ways to Show Your Customers Some Love

Valentine’s Day has come and gone. Did you use the occasion to show your customers some love? If not, don’t despair. You can show your appreciation any time. After all, it’s because of their business that you can treat your special Valentine to flowers, candy or a night out on the town. Here are 3 … Continue reading

How to Use Quora as a Marketing Tool

Anyone who has used LinkedIn Answers is probably disappointed to know that the service has been eliminated. Answering questions submitted by LinkedIn users was a terrific way to demonstrate your authority on a subject. If you’re looking for an alternative, check out Quora. This social networking site has been around for several years, but it … Continue reading

How to Build an Editorial Calendar

Last week, I shared some reasons why an editorial calendar is so helpful for content marketing. In this post, I’m going to give you some tips on how to go about building an editorial calendar.

7 Common Pinterest Mistakes

Pinterest can be a very powerful marketing tool for your business, if it’s used correctly. Now that the social networking site is allowing company pages, it’s more important than ever to make sure you’re not making mistakes that could cost you followers and potential leads for your product or service.