Got an event you want to promote to more than one LinkedIn group? Want to share a great quotation with several LinkedIn groups at the same time?
LinkedIn makes it easy to share articles with more than one group at a time. You’ve probably seen the LinkedIn share button on blog posts before, right? And if you’re reading a discussion in a LinkedIn group, you can easily share it with another group by hovering your mouse over the bottom of the discussion to bring up the “More” tab. When you click “more,” a dropdown menu comes up with an option to “share link.” As you can see in the image below, you can check the box that says “Post to group(s)” and then type in the name of the groups you want to see the article.
No Link? No Share
If you start a discussion in a LinkedIn group and don’t add a link to it, the option to share to groups goes away. When you click on the “more” tab now, you only get the options to “Flag as promotion,” “Flag as job,” or “Delete.”
The only way I’ve seen to share with multiple LinkedIn groups from a group is to copy the status update, go to the next group you want to see the information, and paste the content as a new discussion.
There’s just one problem with this tactic. It is tedious and time-consuming!
Hootsuite to the Rescue
I’ve been asked about this problem by several people lately, and I will tell you what I told them. The only way I’ve found to share an update with more than one LinkedIn group at the same time is to use a third-party tool that allows posting to LinkedIn groups. The one that I use is Hootsuite. As you can see in the image below, I selected three LinkedIn groups in the Hootsuite dashboard. I typed in an update and now all I have to do is either send it now, or schedule it for a future date.
That’s my solution. Have you found another way to share with more than one LinkedIn group at the same time? If so, please share it in the comments below.
- 7 LinkedIn Tips For Using Groups Feature Effectively (business2community.com)
- 7 Must-Haves to Grow an Audience Via LinkedIn Groups (business2community.com)